Gordon Brown looks towards each and every individual to do their part towards low consumption.
Finally realistic and solid talks on reducing carbon emissions are spoken when a realistic line was underpinned by Gordon Browns talks on Green Houses.
He reminds acknowledged that households are as much a problem as they are strongly part of the solution.
It is true people have adopted an attitude of consumption and self-exemption from problems witch have too easily been shrugged off as being relevant to bigger consuming bodes.
Rightly, Gordon Brown directed the spot light on domestic households reminding that carelessness and laziness contribute like pennies in a million to needless energy wastes.
Because everything has become to ready, fast, and easily consumable, it all seams so harmless, so excusable because of our lives floating on a virtual flow of technology driven virtualty binge.
It needs to be acknowledged that waste, energy waste and pollution is the first product of our lives at a 'small' individual level.
As well as turning off lights, switches and limiting water use to what is truly needed this society needs to be re-educated to the reality and immediacy of this invisible corrosion of our world, which is a by product of each and every one of us and our guilt free 'small' actions.
Gordon Brown promises for investments in renewable energy sources for households, yet it remains for each of us, and you to realise that this formula 'buy one get one free' does not mean to say you need to consume two at once.
Thank you Gordon Brown. That is an encouraging realistic step!