Following up on the Earth Hour to take place in two hours and 25 minutes, the most unexpected was noted.
Having monitored two main British news channels for a couple of hours, I was disappointed and puzzled nor to hear any reference made regarding the Earth Hour.
No mention at all.
On the other hand, if you go to Google's main page, you will see they one again have demonstrated to be one step ahead.
Not just as a research engine and more, but clearly have decided to use their powerful lime light to speak out to all.
The starting research page is not decorated with some fancy image but the page is pitch black.
The writing in white reads a clear message to all of us:
"We've turned the lights out. Now it's your turn - Earth Hour"
I wonder if at 8pm news channels will acknowledge this important hour or not.
Read Google's message on Earth Hour.